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Keep labels simple and consumers happy with clean label ingredients

Consumers are choosing clean label products all over the world. 

A clean label can make all the difference in helping to ensure that your product is chosen over and over again. Yet, when you have complex functionality needs to consider, clean labels can present a challenge. Whatever your application and product challenge is, our broad ingredient portfolio has the right solution. Our comprehensive line of clean label ingredients features many options to help you formulate your products for simpler labels, including functional starches, sweeteners, and fruit and vegetable concentrate varieties — including non-GMO and organic options. 

TWENTY PLUS YEARS AT THE FOREFRONT OF CLEAN LABEL INGREDIENTS AND INNOVATION

NOVATION® functional starches helped fuel the clean label movement over two decades ago. Our pioneering work led to clean labels ingredients that exhibit the same texture and stability of a modified starch but with a simpler ingredient listing of “corn starch.” Since then, we’ve broadened our clean label ingredients portfolio to include functional starches of all types, functional flours, pulses, sweeteners, and fruit and vegetable concentrates, purees and NFC juices  — including non-GMO and organic options. When you work with us to bring clean labels to market, you benefit from years of experience, an extensive ingredient portfolio and leading-edge achievements in clean label ingredients innovation. 

Freshness first

Deliver products with just-made appeal. 

Make texture tremendous

Discover our HOMECRAFT® Create multi-functional rice flours and how they can work for you.

Go organic

Win consumers with innovative organic products. 

A Clean label success story

Combining culinary arts with food science to bring chef appeal to your products with our CULINOLOGY® capabilities.

Bring high-performance to delicate applications

Meet “natural” product demand without compromising flavor, color, texture or performance with NOVATION® Lumina functional native starches

Discover our applications

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Bakery

Nutritious benefits

Dairy

Exceptional dairy solutions

Animal and Pet Nutrition

Healthy animal nutrition

Batters and Breadings

Crispy and crunchy

Biomaterials

High performance materials

Beverages/Soft drinks

Innovative beverages

Brewing and alcoholic beverages

BREWERS’ CRYSTALS®

Confectionery

Taste. Texture. Performance

Infant and clinical nutrition

Scientifically proven ingredients

Meats

Increase succulence and yield

Noodles and pasta

Flavorful and elastic

Savory

Delicious savory foods

Snacks

Elevate your snacks

Private Label

Create your private label
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