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Partner with Ingredion to accelerate new product development for a greater chance of success
Food and beverage manufacturers launching new products are continually challenged with getting to market quickly while minimizing launch failures. Ingredion's CATALYST™ program delivers a holistic product development solution that involves co-creation across an ecosystem of partners to accelerate the development of on-trend, in-demand products with a greater chance of market success.
Ingredion’s unique role as an innovative services and solutions partner enables us to connect the right cross-functional team — from consumers to co-manufacturers and even other ingredients suppliers — to help ensure successful collaboration without silos throughout the entire new product development process.
CROSS-FUNCTIONAL
Bringing together all the stakeholders and resources for rapid development
CONSUMER-INTIMATE
Guiding the team as we prototype, iterate and validate assumptions
CUSTOMIZED FOR YOU
Ensuring flexibility, whether you need end-to-end or focused support
COMPREHENSIVE
Empowering you at every stage, from ideation and insights to prototyping and line trials
- Insight & discovery
- Concept creation
- Prototyping & testing
- Scale-up & co-manufacturing
- Product launch
Keeping your consumer front and center
The consumer's voice is integral to the CATALYST program's partner ecosystem, providing key feedback to inform rapid prototyping, testing and refining direction. By validating assumptions and gathering feedback from consumers throughout the process, we can compress the usual time to achieve ready-to-launch results from months to just weeks.
Customized to your product innovation challenges
The CATALYST program is designed to flex and apply to your situation, wherever along the path you need to make your innovation efforts even more successful. Whether you've already done the up-front insight and discovery and need our help the rest of the way, or need focused support in the prototyping/testing or scale-up stages, the CATALYST program can make it happen, your way — without locking you into a one-size-fits-all solution.
A complete product development solution
Ingredion’s established role as an innovation and development partner to our food and beverage customers ensures your CATALYST program team includes the committed, expert resources you need to achieve your new product goals — backed and supported by Ingredion's end-to-end resources and broad ingredient toolkit.
- Comprehensive support available from Ingredion in-house resources and external partners
- Priority access to Ingredion's pilot plant facilities to test processes and optimize products
- Agnostic, unbiased approach enables ingredient sourcing beyond Ingredion’s broad toolkit