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TRENDS
Adapt faster to today's biggest consumer trends

What consumers (really) want

Low sugar. Gluten-free. All-natural. Non-fat. Non-GMO. We’ve been helping food and beverage companies understand and respond to consumer trends for decades. Tap into our research-based insights and learn what consumers truly want from unique products like yours.

Healthy products for healthy growth

Consumers are increasingly looking for healthier products—59% of consumers are cutting back on fats and sugars , and many are looking for added nutrition in their favorite treats. We’ll help you reduce the sugar in your ice cream, add fiber to your muffins and make your pastas high in protein but low in fat. You’ll also find breakthrough solutions for great gluten-free, delightful alternative dairy and more.

Labels that send the right message

More and more, consumers want short lists of recognized and accepted ingredients. In fact, 73% of consumers believe it’s important to recognize a product’s ingredients2, and 63% say a short and simple ingredient list is important3. Make your labels say you understand. Our experts will help you create products that support on-trend label claims—so consumers will feel good about buying, eating and serving your brand.

 

[1] Global Health and Wellness Report, Nielsen, 2015
2 Ingredion proprietary research, MMR, Consumer Study, 309 consumers, USA, April 2015
3 Natural Marketing Institute, April 2015 

GET THE TRENDS

Download the lates i2s brief and find out how you can grow with Ingredion for Emerging Business. 

PULSES

New research highlights huge potential with products enriched with pulse ingredients.

CLEAN LABEL

New research reveals what consumers really want to see on food and beverage labels.

SUGAR REDUCTION

New consumer and industry insights into the sugar-reduction trend.

PARTNERSHIP

Emerge with a dedicated partner, focused on you.

TRENDS

Emerge by adapting to today’s consumer megatrends.

INGREDIENT SOLUTIONS

Emerge through products your consumers will love.
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